2020 - The Year Like None Before
2020 crippled India’s auto industry through lockdowns and supply shocks, but resilience, localisation, and digital innovation drove a sharp recovery—reshaping mobility, consumer trends, and future growth priorities.
2020, the year like none before, caged humanity and made it endure the first-ever universal LOCKDOWN – impacting the very existence on planet Earth.
How are we going to remember 2020 - a year only experienced once, so far? Maybe, we will not forget it for all the singular moments that arrive behind a pandemic’s deadly waves. The rest of the memories of the year, unhinged to the pandemic, would possibly wither away as the years pass by. But, for sure, it would rarely be remembered for Trump’s embarrassing presidential defeat or China’s invasion of a foreign land or Brexit or Beirut blast-wiping off an entire enclave.
Our minds remained infected with the word ‘Corona’ for every moment of the year gone by, and the only numerals people got used to talking about were the infection and mortality rates. All other life-sustaining measures such as GDP growth, Interest rates, Inflation, capital market swings or the new cars in the market seemed much less relevant.
The auto industry had an apocalyptic fall worldwide. India reported its first-ever near ‘0’ sales in April. As if, the virus-menace was not enough to freeze our spirits, we got battered by a series of natural…
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