CRM in Real Estate: Velocity or Vanity?

Q1. Could you start by giving us a brief overview of your professional background, particularly focusing on your expertise in the industry?

I am a Real Estate professional with over 30 years of domain experience that spans commercial office space, residential, retail, and warehousing assets. Have worked with some of the country's reputed developers, as well as an international property consultancy.
My core competency lies in office space assets, as I have been working in this domain since 1998, when the first business park was established in India at Whitefields, Bangalore.

Q2. With your pan-India experience, which cities, corridors, or asset segments look attractive in data but prove hardest to scale commercially, and what is most often underestimated?

One of the most prominent assets in the real estate segment is the office space asset, specifically a mixed development project which usually is established not in the CBD of any city but in the periphery, which grows to become a destination by its sheer presence or grows to become a catalyst that helps the city to evolve into a new satellite city, helping to decongest the main CBD. Cities like Bangalore, Chennai, Hyderabad, and megacities like Mumbai and Delhi are already…