Veeva vs Salesforce: Pharma CRM Showdown

Q1. Could you start by giving us a brief overview of your professional background, particularly focusing on your expertise in the industry?

I have been in the enterprise software space for 10 years now, initially starting out at Roche (known as Genentech in the US) as an SAP consultant and later as a Business Process Manager. Those years gave me a solid foundation on which I later expanded my career, a firm understanding of how enterprise software supports key business functions and, most importantly, how large enterprises operate (Roche has 100,000 employees overall).

From Roche, I have been recruited to join the local office of Oracle after a few years. Joining them turned out to be a solid early career decision; I learned how to move and provide value in a pure engineering organization and also laid the foundation for what I would call a "mid-life passion," software engineering. With a firm understanding of how enterprise software is built and operated and my Pharma experience, entering the Veeva technology space felt like a natural path.

The last 4 years have been spent there, and it finally feels like I have found my long-term future. I have been doing technology consulting,…